Even though Sainsbury's customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsbury's products are affordable, and of high quality, Sainsbury's has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Much more than just an online version of your local Sainsbury's, the Sainsbury's Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsbury's insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsbury's UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsbury's online Sport & Leisure section.

Kenwood kMix Hand Blender Red
This smart red hand blender set combines a one litre food processor and hand blender with accessories to help bring your recipes to life. Five speed settings give you texture options and also means that powdering crispy biscuits for desserts is as easy as whizzing up soft fruits. A stainless steel powered hand whisk makes whipping cream simple, while a wand allows you to froth milk and cream soup. All the attachments are dishwasher safe, while anti-slip feet will secure your mini food processor even when

Jungle In My Pocket Koala Hut
The Jungle In My Pocket Koala Hut Playset includes the Koala family - exclusive to this playset. The pack contains 1 Koala Hut playset, 1 Koala Mum and 3 baby figures. Suitable for ages 4+.

PURE Chronos iDock DAB/FM Clock Radio White
From PURE, leaders in digital radio, comes a combined DAB digital clock radio and iPod docking system that's packed with features - and yet easy to use. Smart and compact, it's perfect for the bedroom, study, living room - just about anywhere in your home. Just pop your iPod into the dock and enjoy your music collection in high-quality stereo sound - the Chronos iDock charges while the device is playing, so no need to worry about battery power. You can also catch up on the latest music, sports news and deb

Belkin Screen Overlays for iPod Touch Pack of 3
Protect your iPod from scratches, scuffs and minor cosmetic damage with a Belkin iPod Screen Overlay. This practical protector attaches easily to the iPod Touch. The pack includes 3 Belkin iPod Touch Screen Overlays, dry and wet cleaning wipes and a smoothing card. The Belkin iPod Screen Overlays carry a lifetime manufacturer's guarantee.

Jamie Oliver Top Dad Mug
Show your appreciation for your Dad with this Jamie Oliver mug! At a generous 350ml, it's perfect for morning coffee or a cuppa, and the "Top Dad" message is a constant reminder of your warmth and affection! Great for Fathers Day, birthdays, Christmas or "just because". The cheeky attractions aside, it's conveniently dishwasher and microwave safe, and comes beautifully presented in a matching tin.

Samsung WB500 10 Megapixel Digital Camera Black
This compact camera from Samsung has a beautiful ultra-wide angle lens and a high resolution, 10 megapixel sensor. The high quality Schneider 10x zoom lens (24mm - 240mm) lets you get large groups in shot or fill the frame with distant subjects. The camera's remarkably versatile, and it's rare to find such a lens packed into such a compact body (weighing only 219g). A perfect camera for those who are passionate about photography but don't want to haul around a larger camera. It even records HD videos! A r

Bristan Capri Bath and Shower Mixer
Made from durable brass with a handsome chrome finish, the Bristan Capri Bath and Shower Mixer includes a hot and cold bath and shower mixer tap, stainless steel shower hose, sturdy plastic handset and wall bracket. Modern looking and attractive, they'll fit in with most bathroom suites. Suitable for high or low pressure systems, the mixer has a minimum dynamic pressure of 0.3 bars to bath fill and maximum operating pressure of 10 bars. The drip-free ceramic valve requires only a gentle lift to operate. T

Fogarty Anti-allergy 13.5 tog Duvet
Dust, damp and germs can cause irritation for allergy sufferers, so one way to lessen the trauma of sneezing and scratching all night is to use an anti-allergy duvet. This duvet by Fogarty has been approved by the British Allergy Association for its level of anti-bacterial, anti-dust mite and anti-fungal protection, which work to improve the comfort and rest of allergy sufferers. A tog level of 13.5 will keep you warm and cosy on cold nights. Easy to look after, this quilt can be machine washed and tumble d

Sprig Discover Rig
Adventure guide Cap Faraday wants to take his friends on a tour of the African Serengeti, and kids can come along! The Sprig Discover Rig comes with a Cap Faraday figure and can hold him plus two other Sprig characters as they head out across the plains of the African veldt. The Sprig Discover Rig has removable handle and 3 play modes, all powered by the kinetic motor that kids have to drive themselves. Search mode is lights only, rally mode powers up the lights and motor sounds, and adventure mode gives y

BT Graphite 1100 Triple Handset Phone
Aside from having stylish slimline looks, BT's Graphite 1100 is one of the most eco-friendly phones out there, with significantly reduced power consumption. It features a 50 name and number phone book, hands-free speakerphone, last 10 number redial, caller display and a call list of the last 40 callers. Additional features include secrecy button, LCD display, earpiece volume control, alarm, call timer, keypad lock, a choice of five ringtones each for base and handset and ringer volume control on base and

Sainsbury's Dark Seagrass Basket Small
This basket, made of tightly woven seagrass, is ideal for beauty products and other assorted bathroom bits and bobs. It's got handles at each end for when you want to move it, and the dark stain strikes a contemporary note.

Tefal 20cm Non Stick Thermospot Frying Pan
Fry food to perfection in this 20cm frying pan from Tefal. Featuring a Thermospot, it will show you when it is perfectly pre-heated in order to seal in the flavour of your food. Made from aluminium in a traditional black design, it has an anti-abrasion copper speckled base making it incredibly tough and hard-wearing. Being non-stick you will be able to stir and toss your food easily and it has a stay cool Bakelite handle. It is freezer and dishwasher safe. Suitable for all hob types except induction. Life

Breville Stainless Steel Traditional Kettle
The Breville Stainless Steel Traditional Kettle has a large capacity of 1.7l and a range of great features. A concealed 3kW fastboil element reduces waiting time while a removable and washable limescale filter makes it easy to clean. The Breville Stainless Steel Traditional Kettle also benefits from an easy-view water gauge, 360 degree base, cord storage, non-slip feet and a funky neon power-on indicator.

Duracell Instant Power Charger
This powerful and convenient gadget from Duracell offers portable, long-lasting battery power for all USB-compatible devices including iPods, iPhones, mobile phones, PDAs and Bluetooth headsets. Providing up to 35 hours of additional run time to iPods/MP3 players, it gives up to five hours of talk-time to mobile phones, and up to four hours of talk time to iPhones/smart phones/PDAs. The ideal travelling companion, it can be charged up to 600 times using a laptop or any other USB power source, and can recharge your USB-compatible device up to three times on a single charge. The pack includes a USB to mini-USB charging cable, which is compatible with most Motorola and Blackberry phones, and works with all USB cables.

Tu Pillowcase Non-iron Pair Black
These convenient non-iron pillowcases in black are attractive and simple. Great value for money, the polycotton blend has a 180 thread-count for comfort and longevity. They measure 50cm x 70cm. Machine wash at 40°C.

Harvest Design 2 Basket Storage Unit
This Harvest Design 2 Basket Storage Unit is an attractive, multi purpose, free standing storage unit for a bedroom or living room. Made from white painted reclaimed MDF, it's equipped with 2 maize weave pull out basket drawers for simple storage. Should you so wish, take the baskets out for use elsewhere and simply use the shelves on their own. The Harvest Design 2 Basket Storage Unit requires some self assembly, fits in a corner and is easy to clean.

Sanyo Black Digital 32L Combi Microwave Oven Black
This sleek mirrored finish of this machine more than matches its cooking capabilities. Family-sized, it will microwave, grill and work as a convection oven. Features include simultaneous cooking, 95 minute timer, quick and delay start, 4 combined grill/convection settings, auto-defrost, clock and many pre-programmed settings. Altogether it's a combination that makes cooking casseroles, fish, roasts and much more no more difficult than touching a button. One year guarantee.

Kenwood Miro Jug Kettle Stainless Steel
This brushed stainless steel kettle has a smart contemporary appearance. It's cordless to offer flexibility and reduce the potential for hazards, while anti-slip feet secure the kettle. A large viewing window lets you see exactly how much water is inside the kettle to ensure you boil the right amount. A safety cut off feature prevents this kettle from boiling dry. A filter will ensure that your hot drinks are free from limescale and other residue, while a concealed heating element reduces the build up of l

Ben 10 Alien Creation Chamber
When Ben 10 strapped the mysterious Omnitrix on to his wrist, he discovered an ability to transform himself into any of 10 different aliens, each with a magical superpower that helps him battle evil - both intergalactic and terrestrial... Fans of the cartoon series Ben 10 will delight in creating weird and wonderful new alien species using the Ben 10 Alien Creation Chamber! Place 5 different alien parts inside, twist the dial create never before seen alien hybrids. The set includes 4 alien figures as well

Jenga
Jenga is loads of fun for all ages! It's a tower of wooden blocks, and your job is to slide out the lower blocks and place them on top without sending the whole thing toppling down! Jenga is now even better suited for fun on the move. The sturdy, handy carry tube makes tidying up the pieces simple and quick, and then you're ready to set off and play wherever you like! Suitable for ages 6 and up, Jenga is made entirely out of wood and can be played by 1 or more people.

Andrew Collinge Pro Ceramic Digital Straightener
Two time winner of the British Hairdressing Awards Andrew Collinge is one of the most highly respected figures in the hairdressing industry today. Together with Carmen, he has developed a range of signature products for home hair care. The Andrew Collinge Pro Ceramic Digital Straightener gets stunning salon results. It reaches its top temperature of 230°C in just 30 seconds, and it can be used on dry hair for time saving styling. The straightener has an LCD digital display with variable temperature setting

Bristan Quest Basin Mixer
Made from durable brass with a handsome chrome finish, the Bristan Quest Basin Mixer consists of a hot and cold mixer tap and a clicker waste. Modern looking and attractive, they'll fit in with most bathroom suites. The clicker waste negates the need for a plug and chain - just press and click to close and do the same to open the plug hole. Suitable for high or low pressure systems, the mixer has a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valve r

Lexmark 17 Black Ink Cartridge Twin Pack
The Lexmark 17 Black Ink Cartridge Twin Pack contains 2 black ink cartridges, compatible with any Lexmark printer that takes a Lexmark 17 ink cartridge. They are suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Amefa Dine Napoli Stainless Steel 18 Piece Cutlery Set
A contemporary 18 piece cutlery set with place settings for up to 4. The set includes 4 knives, forks, dessert and soup spoons and 2 serving spoons, making this perfect for family use or entertaining guests. Tapered handles make this cutlery comfortable to use and the simple design makes it suitable for any occasion. Made of stainless steel, the set is completely dishwasher safe. The set comes boxed and has a 50 year guarantee. This is an age restricted product. It is against the law to sell a knife or

Different by Design Bath Mat Cream
Made of 100% cotton, the low twist yarn design makes this 50x80cm bath mat a soft cushion for the feet. Great for smaller bathrooms, this design is compact and can easily be dried over the side of the tub. It also has the option to tumble dry to retain its softness. Machine washable at 40Cº.

In the Night Garden Igglepiggle Tri Scooter
This In the Night Garden 3 wheeled scooter comes equipped with a fluffy Igglepiggle rucksack and squeaker. The colourful In the Night Garden graphics will appeal to kids who love the children's TV show. The scooter's three wheels provide extra stability, while the printed anti-slip footplate adds further to the scooter's overall safety. The adjustable handlebars have soft handgrips for delicate little hands. Some assembly is required. Suitable for ages 3+.

Philips CD2553S/05 Triple Phone
One of the best cordless phones you can buy, this amazing cordless answer phone from Philips is one of very few phones in the market to offer HD sound quality. Designed to high specifications with understated style. It uses digital recording to record messages of up to fifteen minutes in total. The speakerphone function lets everyone in on the conversation. The 100 name phonebook is displayed on a bright, easy to read display. A range of call management features includes: Call Waiting, Caller ID, Confere

Russell Hobbs 4 Slice Brushed Stainless Steel Toaster
Bring style to your kitchen with this brushed satin stainless steal Russell Hobbs 4 slice toaster. It allows you to use the two separate sides independently for a two slice operation or four if both levers are pushed down at the same time. The extra wide slots mean thick bread can be toasted easily and it also has reheat and frozen settings to toast bread straight from the freezer. It automatically pops up when ready, but does feature a cancel function if you wish to stop it early. This toaster has a varia

Zoggs Zoggy Sun Protection Float Suit
The Zoggy Sun Protection Float Suit is a bold blue buoyancy jacket that allows a child to practise swimming in a natural position with complete range of motion while still enjoying the benefits of floatation assistance - with the added benefit of sun protection. The removable floatation inserts can be removed gradually as your child's confidence and swimming ability increase. The sun protection is a massive UV50+. Suitable for ages 1-2.

Jones Jazz Alarm Clock Black
Get the classically cool deco look with the Jones Jazz Alarm Clock. The durable black acrylic casing houses the reliable quartz mechanism and stands on sturdy feet. The Jones Jazz Alarm Clock is guaranteed for a year from purchase and requires 1 x AA battery (not included).