Even though Sainsbury's customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsbury's products are affordable, and of high quality, Sainsbury's has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Much more than just an online version of your local Sainsbury's, the Sainsbury's Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsbury's insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsbury's UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsbury's online Sport & Leisure section.

Philips Naturally Whiter Toothbrush
The white and lime Philips Naturally Whiter spins at 15000 oscillations per minute, cleaning every nook and cranny in and between your teeth to ensure your mouth is as healthy as can be. The Sonicare will provide up to a week's brushing from a single 16 hour charge of its rechargeable batteries. Simple place it on its base and it re-powers. Pressure control stops you damaging your teeth if you press too hard. You can even store two extra brush heads in the brush. Sold with a two year guarantee.

Sainsbury's Pocket Sprung Regular Mattress
Sainsbury's Pocket Sprung Regular Mattress is superbly upholstered with individual pocketed springs. Combined with luxurious fillings and extra deep quilting, this provides a high level of comfort with medium firm support. The mattress has handles and air ventilators in the mattress border. It will require turning from time to time, and please note that the divan base is not included. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is

TomTom XL IQ Routes Edition UK and Ireland
The TomTom XL IQ Routes Edition navigation unit is small, slim, and incredibly handy. It has a large, 4.3in widescreen with a simple touchscreen interface. A range of useful features makes this a great tool for getting around quickly and safely. With TomTom HOME, you can always download more information to your device from your PC or Mac. Using the latest TomTom IQ Routes" technology, it finds you quicker routes to your destination (up to 35% faster). It also has advanced lane guidance, which takes the str

Milton Wardrobe
Part of the Milton bedroom range, the Milton Wardrobe is a traditional cupboard in which to hang and store your clothes. The panelled doors and sides open to reveal a chrome rail for dresses, shirts and coats, while there is more space in the drawer beneath the cupboard area. Raised slightly off the ground on four feet, it will blend beautifully with any other pieces from Milton bedroom furniture range. Self-assembly is required. It is your responsibility to ensure that any products you order will fit i

Morphy Richards Toast and Grill
This handy toaster and grill in one provides a healthy way to cook fish, vegetables and meat, while also acting as a toasted sandwich maker, cooking paninis and toasties in minutes. Two hot grill plates are provided which are easily popped in and out depending on whether you are grilling or toasting. It's easy to remove melted cheese burnt on fat from the non-stick surface with little effort. A lock down clasp seals in your dish while an indicator light lets you know at a glance when your food is ready.

Philips Nivea Rotary Shaver
The Philips Nivea Rotary Shaver brings a smoother touch to personal grooming. The shaver can be used either wet or dry for a refreshing shave in the shower or a quick shave on the go. The flex tracker system automatically follows the curves of your face to protect against skin irritation, and the glide rings on the shaving heads help the shaver move smoothly over your face. It's fully rechargeable, too for a convenient, cordless shave any time, and the refill and charge stand automatically refills shaver wi

Gallery Ornate Full Length Mirror White
This mirror has a Venetian 3-dimensional patterned frame finished in white. It features bevelled glass and can be hung either portrait or landscape making it the ideal focal point for any room in the home. The Gallery mirror collection is influenced by the modern home and is full of versatile pieces that suit any type of room or décor. Each product is created in world-class manufacturing facilities giving you the confidence that you're buying quality home accessories. All frames are hand finished.

Ludlow Accent Chair Sage
Contemporary and curvy, but with a nod to classic designs of the past, the Ludlow accent chair in muted sage green will complement almost any exiting room decor. It's got a sprung seat with foam cushioning, so you'll always be sitting comfortably. UK-made, its neat tapered legs lift its body well off the floor and reversible rear cushions ensure a long life.

Brabantia Waste Storage Touch Bin Black 30L
Brabantia takes pride in making durable, timeless kitchenware that will look as good in 5-10 years' time as it does today. This 30L Brabantia bin in black pre-coated steel has a soft touch lid for minimal effort and noise when opening and closing. A removable plastic inner cylinder has a handy carry handle to minimise effort when emptying or moving. Ventilation holes on the inner bucket allow excess air to escape when bin liners are being inserted, making change-overs as hassle free as possible. Matching bi

Kenwood Multipro Compact Food Processor Aluminium
For blending, mixing, chopping and juicing, you need the Kenwood Multipro Compact Food Processor. It's a versatile, traditional food processor that's ultra compact with a space saving and easy to clean design. The unit uses Kenwood's patented dual drive system to deliver exceptional chopping and liquidising performance. The processor has a safety interlock function, so it won't switch on unless all components are locked in securely. It has a 2.1L plastic bowl and 1.2L blender jug, a coarse shredding and sl

Morphy Richards Intellichef
The Morphy Richards Intellichef fries, steams, slow cooks, quick stews, cooks rice, bakes, boils, re-heats and keeps food warm. The interior bowl has a 3L working capacity, which means it will cook enough for four people and it's dishwasher safe too for easy cleaning. The machine will keep its contents warm for up to 2 hours after it has finished cooking and you can delay the start of cooking so that your meal is ready when you need it. Naturally there's a recipe book, plus a serving spoon and spatula.

Plum Palermo Trough
No need to keep your planting to ground level - enhance your garden's natural beauty with the Plum Palermo Trough. Made from sustainably sourced timber, this attractive trough is an ideal gardening space for patio or terrace areas, lawn edges or vegetable/herb gardens. Increase the gardening potential of even the smallest gardens with a multi-level effect, or simply use it as a pot holder. The natural timber finish will blend perfectly into any landscaping design, and the inlaid tile is an attractive extra detai

Gelert Deluxe folding camping chair
Sit in style when camping with this deluxe executive chair from Gelert. Made with a high density steel frame and a PVC coated mesh panel, this chair will offer a comfortable and well needed resting place after a long trek. A drinks holder on each arm means you can have two drinks, perhaps one hot and one cold whilst you relax and enjoy the outdoors. It comes complete with a carry case so it can be easily transported.

Panasonic Micro Hi-fi SC-PM5EB-S
Quality-built by Panasonic, this is a versatile micro system with CD player, AM/FM radio and USB connectivity, which enables you to connect almost any digital audio player to the system to play your music with outstanding sound quality. In fact, the built-in Re-Master technology actually improves the sound of compressed music files (such as MP3) when they're played through this system. The AM/FM radio has a digital RDS tuner, with a fluorescent display that is clear and easy to read, even at a good distanc

Copper Rectangular Lantern Bird Seed Feeder
The Copper Rectangular Lantern Seed Feeder will encourage feathered friends to spend more time in your garden. Its handsome, antique appearance will blend blends beautifully with any outdoor design scheme. At 22cm tall, it has a substantial capacity and can be filled with almost any type of birdseed (consult an expert if you're not sure which seed types are safe and edible for most garden birds). There's no self assembly required; just fill with seed, hang, retire to a discreet distance and watch the birds

Le Creuset 20cm Omelette Pan Almond
This 20cm omelette pan in an almond finish is suitable for all hob types - ceramic, halogen, induction, gas and oil/wood - and oven, grill, freezer and dishwasher safe. The non stick finish makes it perfect for all kinds of frying or grilling jobs. Even the integrated handles are cast iron, to make it as durable and lasting as the rest of the pan and to allow use on the hob, under the grill and even in the oven. Le Creuset cast iron is fired at an extraordinary 840°C for an enamel finish that is smooth, du

George Foreman Grill and Griddle
Cook the healthier way with the stylish George Foreman grill and griddle. It's got a cooking area in the closed griddle equivalent in size to four chicken breasts and a space to cook the same again on the attached side griddle. Like all George Foreman grills it features fat draining grooves to carry the run-off fat into a separate tray. The closed grill side has a floating hinge, which makes it easy to cook extra thick steaks or club sandwiches and enables it to double as a panini press. The machine has a

Hoover Handy Plus 3.6V Handheld Bagless Vacuum Cleaner Green
Hoover, the classic name in vacuum cleaners, has a long history of high quality products that deliver excellent cleaning power. This ultra-modern handheld vacuum cleaner with sleek, fluid curves upholds this tradition and takes it to a new level of excellence in portability. The new NiMH rechargeable batteries allow for more efficient recharging, while Hoover's Unique Contour Nozzle actually adjusts to uneven surfaces to allow for amazing cleaning power from a small device such as this. A flip-out crevice

Ross 60" Rail LCD/Plasma Wall Mount
This unobtrusive mount for 60" LCD and plasma televisions up to 80kg in weight, can be conveniently tilted 5 degrees to reduce glare.

H.M. Armed Forces Navy Royal Marines Commando Uniform
This detailed 3-piece uniform has been inspired by the fatigues worn by the Royal Marine Commandos and will provide exactly the right degree of protection for a range of operational environments - bedroom, garden or park. Consisting of temperate camouflage shirt with the Royal Marine Commando flash and built-in patrol vest, trousers and green beret, this uniform set is suitable for children aged 5-8, sized between 110-128cm.

Hoover Handy Plus Vac
The Hoover Handy Plus Vac is a powerful, compact hand held vacuum cleaner for home and car. The 6V motor is fully rechargeable and features NiMH batteries for improved running time and recharging efficiency, with up to 15 minutes of uninterrupted running time. The bagless cylinder design means the 0.3 litre capacity bin is hygienic and washable - no shopping for expensive, environmentally harmful replacement bags. The HEPA filtration system helps remove allergens from carpets and upholstery, making it idea

Duracell Plus 9V Battery
Suitable for all appliances requiring a 9V battery.

D and T Brushed Steel 2 Gang 13A Socket
Improving your electricals? Fancy bringing a metallic touch to your home? This two-gang 13A plug socket from D&T is just the thing. In stylish brushed steel, it's a really attractive alternative to the more familiar white plastic sockets.

Husky Budweiser Beer Chiller
Keep your drinks cold while freeing up more room in your fridge for food - enjoy ice cold Budweiser whenever you like. This funky, efficient Husky Budweiser Beer Chiller is just what you need to keep your drinks at optimum temperature. It chills up to 40 cans of beer at a time - its adjustable thermostat has 5 settings. The silver design means it'll look great anywhere in your home. The cooler is simple to clean and has a double layered glass door to keep the interior temperature constant. It's a compress

Double Sided Baby Mat
This double sided, reversible baby mat provides a colourful playground for newborns through to toddlers. With a baby safe mirror, they can start admiring themselves from an early age, and with a squeaker woven into the mat, they'll be sure to honk if they need your attention - or if they just want to entertain themselves! At 100 x 150cm, it is big enough for a host of frolics, but also small enough for you to squeeze into the washing matching to keep it fresh and clean.

BT Synergy 5100 Quad Handset Phone
With stylishly modern looks and many of the latest technologies, this four-phone set boasts enhanced digital range, clarity and security. The blue backlit display is easy to read and easy on the eye, and the handset comfortable in the hand. There's a large 250 name and number directory, with copy capability between handsets. In addition, the SIM card reader/writer enables you to copy numbers to and from the phone. The call list stores up to 20 dialled numbers and 30 received calls, any of which can be inst

Tu 16 piece Chop Stick Cutlery Set
The Tu 16 piece Chop Stick Cutlery Set is attractive, functional and useful. With 4 forks, knives, dessert and tea spoons, it's got all the components you'll usually need, and its chop stick style forged stainless steel handle design will complement any kitchen or dining room. Dishwasher safe. This is an age restricted product. It is against the law to sell a knife or knife blade to anyone under the age of 18.

S&C Three-tier Stand for up to 37-inch TVs Black Glass
S&C Products make a collection of beautiful, well-designed TV stands that are the perfect compliment to your modern, sleek LCD or plasma TV. Produced to high specifications with ultra-modern design, they will make your home theatre system look magnificent. This ZIN322125/BKI model is a three-tiered, blackened aluminium and black glass construction. It has a cable management feature to reduce cable clutter. Good for use with up to 47-inch televisions. The glass is toughened safety glass, so it can take the

Activity Table
This light and easy to assemble table is topped with plugs for building with the colourful bricks included. A sturdy play stool lets feet have a rest as creativity takes over at this fun activity table. A basket underneath the table stores bricks neatly out of the way when not in use. Robust enough to withstand knocks and scrapes, this activity table is also wipe clean so sticky fingerprints are easily removed. Suitable for children over 18 months.

in-tune 4th Generation iPod Nano Leather Case
Small and stylish, this leather case for a 4th generation iPod Nano protects your iPod from bumps and scratches, keeping it tucked under an easily accessible leather flap. With a clip and hand strap included, you can pretty much keep your iPod wherever you want it to be, and with a screen and dock protector, your iPod will be protected from everything life on the road can throw at it.