Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

As regular Sainsburys shoppers will know, the traffic light labels on many Sainsburys food products provide a quick and handy reference for determining the health-value of a product, but Sainsburys also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsburys became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsburys were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsburys.

In fact, Sainsburys aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsburys business is operated, and encourages customers to be environmentally responsible too.

Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Russell Hobbs Satin Classic 2 Slice Toaster
This satin steel Russell Hobbs 2 slice toaster is sure to bring style to any kitchen. The extra wide slots mean thick bread can be toasted easily, centred guides ensure even toasting and it also has reheat and frozen settings. It automatically pops up when ready, but does feature a cancel function if you wish to stop it early. This toaster has a variable electronic browning control, a carriage travel layer with extra lift for small bread and a removable crumb tray for easy cleaning.

Compaq CQ5001UK Desktop PC
A desktop PC for the budget-minded consumer, this smart black desktop bundles together a range of useful technology. Great if you have a screen or are looking to buy a separate one for a stationary unit. this is an ideal home or office computer. The Intel Celeron E1400 is fast enough to run programs quickly, while the 2GB of memory will let you run most programs with ease, or watch downloaded content more smoothly. The 160GB hard drive is big enough for lots of programs, music files and videos, plus it's

Mega Bloks Struxx Basixx 40
The Struxx Basixx 40 is a challenging, exciting, futuristic building set consisting of balls, sockets and rods that snap together to create an array of constructions. The set contains 408 parts and 40 building suggestions, from helicopters to race cars to giant scorpions - not that you have to stick to the suggested patterns. Kids will find their imaginations and creativity expanding as they build and build to their hearts' content.

Ross 32" Fixed LCD Wall Mount
Suitable for televisions from 23" to 32" and up to 35 kg in weight, this easy to install, low profile LCD wall mount is hung with a picture style mounting.

Sony PlayStation 3 Blu-ray Remote Control
Are you tired of using your game controller to navigate the menus of your latest Blu-ray movie? This remote control from Sony gives you a more traditional TV-style remote control for easy interaction with the many features of a Blu-ray Disc. No more twiddling with joysticks to play, pause or rewind. This remote is designed for exclusive use with the Sony PlayStation 3, and will not control other Blu-ray players. However, considering how complete a system the PS3 is, you really don't need anything else. It

Tu Blossom Duvet Set Green and Cream
The satiny texture of the green and cream Blossom duvet set feels great against the skin and is deliciously cool in summer, while the polycotton reverse side is cosy and soft. The embroidered geometric flowers give the covers a fresh, attractive look. The single set consists of a single duvet cover and matching pillowcase, the double, king and super king sets contain a duvet cover and two pillow cases; all feature buttons to seal the duvet. The single duvet cover measures 135cm x 200cm, the double is 200c

Panasonic 42" HD-Ready Digital Plasma TV TX-P42X10B
Panasonic's VIERA plasma TVs are renowned for their stunning image quality, especially when viewing sports, action or gaming. Equipped with 100Hz technology to minimise flicker and produce the smoothest picture, this TV takes image quality to new levels of excellence. Plasma pixel technology captures a wide range of natural colours with incredible depth and quality, while Ultimate Contrast gives a dynamic contrast ratio of 2,000,000:1. This means you see the blackest blacks, the whitest whites, and the sha

Sylvanian Families The Caravan
The Caravan is part of the charming Sylvanian Families toy range. Open up the Sylvanian Caravan roof and side to reveal a fully equipped kitchen, seating area and shower room with WC. By unfolding sections, more space, storage and sleeping areas are created. The Caravan comes with more than 30 accessories, including caravan with built-in furniture, sleeping bags, kitchen utensils, bathroom accessories, games and maps. Car and figurines sold separately. Suitable for ages four and up.

Peppa Pig Bumper Pack
This enchanting pack will entertain little people for hours. Six separate puzzles in one pack come neatly stored in pouches with individual pieces clearly marked on their reverse to avoid confusion if the parts gets jumbled. Featuring favourite Peppa Pig images the variety will keep young minds focused and amused as they try to complete the finished images. With puzzles ranging from 24 to 50 pieces you can select the difficulty level that best suits you and your children then work your way up. Intended f

Bosch PSR 12 Cordless Drill Driver
A compact portable drill/driver and charger in a practical carry case. Bit storage on the tool's body, 10 torque settings and a keyless chuck make the PSR 12 an efficient drill/screwdriver combination. An integrated work light helps with visibility in tight areas, while a soft grip handle, lightweight body and trigger switch control of drill and driving speeds make this a particularly handy tool.

Philips Ladyshave with Aloe Vera Strip
With versatility comes responsibility - for a close, even shave! The Philips Ladyshave has an aloe Vera strip that allows a smooth, hydrated shave, and a floating shaving head ensures that the shave will adjust to each contour and curve on your body. For use in and out of the shower, the Ladyshave gives to at least 20 minutes of shaving time before it needs recharging, with the sensitivity for shaving legs and underarms as well as the tools to deal with your bikini line, the Ladyshave could become your new

Noddy Play Tent
Bring the joy of Noddy to your home with this easy to construct play tent. Shaped like Noddy's car and garage it is easy to construct and dismantle with two doors at the side and the rear and a space in the middle so children can pretend to be in the driving seat! Great for summer fun in the garden offering a shady play area or can be erected inside as a den! Arrives in a neat box making it an ideal gift for friends or family. Suitable for children aged 3 years and above.

Terrance Conran Large Sauce Jug
Serve your sauce in style with this large white stoneware jug by Terrance Conran for Royal Doulton. It looks just like a bird with its serving lip depicting the head and the large flat handle, the tail. Well balanced for safe serving, it is both practical and good looking. It's microwave and dishwasher safe.

Le Creuset 20cm Cast Iron Omelette Pan Granite
This 20cm omelette pan in a granite finish is suitable for all hob types - ceramic, halogen, induction, gas and oil/wood - and oven, grill, freezer and dishwasher safe. The non stick finish makes it perfect for all kinds of frying or grilling jobs. Even the integrated handles are cast iron, to make it as durable and lasting as the rest of the pan and to allow use on the hob, under the grill and even in the oven. Le Creuset cast iron is fired at an extraordinary 840°C for an enamel finish that is smooth, du

Playmobil Police Sea Plane
Chase the bad guys in the air or on water! The Playmobil Police Sea Plane has space in it for the pilot and a passenger. It has functional propellers and a wingspan of 40cm, and best of all, it floats in water! The set includes a policeman pilot, a passenger, pistol and clipboard. The perfect toy for aspiring lawmen and pilots! For more than 50 years, Playmobil has been a world-leading manufacturer of high quality, safe, enjoyable toys for children. The cheerful, brightly coloured plastic figures, playsets

Diego Adventure Set
Young fans of Go, Diego, Go! will love this Diego Adventure Set. Kids will find hours of entertainment playing with Diego, his house and his Jeep. The playset has a long track along which Diego's Jeep can run, taking him on a tour of the grounds. There are beautiful backdrops of the rain forest with trees and animals, and the track runs over a bridge and past Diego's house. The Diego Adventure Set works with all other Nickelodeon Take Along vehicles and sets and includes a Diego figure and his die cast Je

Jamie Oliver White Baby Platter
This range of simple and elegant china from Jamie Oliver has been created using quality porcelain that is dishwasher, freezer, oven and microwave safe. This classic and durable plater will look beautiful on any table and serve you well for years to come.

Lilbourne Regular Sofa Chocolate
This comfortable UK-made regular sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. As this product is made to order, please note that it is excluded from our 30 day money back guarantee. This does not affect your statutory rights. If you are buying made to order fu

Sainsbury's Electronic Platform Scale
Create perfect dishes and get recipes exactly right with this precision digital scale. Capable of measuring weights up to 5kg, it also features a kg/lb conversion function. The large, clear LCD display is easy to read, and the spacious weighing area is made of easy-to-clean tempered glass. In addition, the unit is nice and slim, so it can be stored in a drawer. Other features include auto-off function and a touch switch.

Croydex Illuminated Double Door Cabinet
A wooden cabinet with a white finish providing 2 cupboards and 4 compartments in which to store beauty products, medicines and toothbrushes. The mirrored double doors make small rooms feel larger and are easy to clean thanks to their simple design. A built-in 12v bulb provides extra illumination when you use the mirror or want to see the contents of your cabinet at a glance. An integrated shaving socket adds functionality. Fixtures, easy to follow instructions and 1 bulb are included in the pack so you ha

York Diamond Olympic Bench
York's new diamond series of weight benches combines cutting edge design features with dynamic, energetic styling that will fit in perfectly in a modern, well-appointed home gym. This narrow stance, barbell bench has a range of useful features to make it more flexible, and to make your workout less hassle. Featuring high-strength steel uprights set work with the wider Olympic-length barbells, with variable height weight catchers. It can be set to a wide range of angles, from decline, to flat, to full incli

Mario and Sonic at the Olympic Games for Wii by Sega
This game has brought together the characters from two staggeringly popular video game 'universes', namely the 'Sonic' series of games, and also that of Mario, in a monumental crossover with the most majestic of backgrounds: the 29th World Olympic Games. The two major characters, Mario and Sonic, lead their respective teams through 24 authentic Olympic events such as javelin, pole vault and triple jump, but you won't be restricted to track and field - try your hand at swimming, archery or fencing, too.

Le Creuset Rectangular Roasting Dish Volcanic 26cm
This volcanic orange Le Creuset roasting dish has been hand-finished with a chip, crack and scratch resistant enamel covering, as is traditional in all their cookware. Ideal for roasting vegetables and potatoes, this dish is both oven- and freezer-safe. Suitable for both the microwave and the dishwasher, it has riveted lips at each end which serve as sure grip handles.

Kenwood kMix Hand Blender Cream
This smart cream hand blender set combines a one litre food processor and hand blender with accessories to help bring your recipes to life. Five speed settings give you texture options and also means that powdering crispy biscuits for desserts is as easy as whizzing up soft fruits. A stainless steel powered hand whisk makes whipping cream simple, while a wand allows you to froth milk and cream soup. All the attachments are dishwasher safe, while anti-slip feet will secure your mini food processor even whe

Sprig Rally Racer
Smaller than the Sprig Discover Rig is the sidekick vehicle Rally Racer. Adventure guide Rudi Tootin wants to take his friends on a race across the frozen Arctic landscape, and kids can come along! The Sprig Rally Racer comes with a Rudi Tootin figure and can hold him plus one other Sprig character as they head out across the icy plains of the Arctic Circle. The Sprig Rally Racer has a pump-action powered light feature that will illuminate Rudi's LED headlamp! The Rally Racer is made from Sprigwood, a 100

Play Road Mat + Sounds
Your child can take the wheel of any car, vehicle or anything else that comes to hand and drive through the nine different scenes on this road mat. Each 30 x 30cm tile can be removed and the mat reconfigured to create a new look. With sounds, some of the machine washable tiles create a range of noises, including sirens, animal noises and vehicle engines. Suitable for children aged 3+.

De'Longhi ESAM4200 Magnifica Bean to Cup Espresso Maker
Make coffee like a professional barista in the comfort of your own home. The De'Longhi Magnifica Bean to Cup Espresso Maker ESAM4200 is the ultimate coffee machine for people who are serious about coffee. The Bean to Cup system grinds fresh coffee beans for each cup (or uses ready ground coffee - it's up to you) and every preference from length and strength can be tailored to suit individual tastes. The high performance pump system uses 15 bars of pressure to dispense delicious hot coffee drinks quickly and

Easy Karaoke VKG8 Party Pack
Beat the recession by organising a fun karaoke night in! The Easy Karaoke VKG8 Party Pack is a karaoke machine that you can use in your own living room - it plugs easily into your TV and/or sound system, running off their speakers for loads of fun. The set includes a silver CG+G (compact disc + graphics) karaoke player with all the leads you'll need to set it up (phono out and video out), two microphones for duets, echo control and a 6 disc compilation of the backing tracks for a variety of current and cla

Tu Squares Rug Chocolate
This Tu Squares rug in rich, dark chocolate brown will enhance any room. Its contemporary geometric pattern makes it versatile and because it's made from 100% wool, it has a lovely pile that's luxury for bare feet. The rug measures a generous 120 x 170cm, making it a good fit for any medium-sized room. Because the rug is handmade, some fibres may become loose. Vacuum clean the pile regularly for a pristine appearance.

Tu Cream Corded Throw
Perfect for snuggling up in, this Tu Corded Cream Throw is soft, cosy and fashionable. Made from 85% polyester and 15% nylon, this throw is fully machine washable and can be tumble dried for convenience. Use the throws for extra warmth in bed, as a lap rug while in front of the TV or in a variety of other places.