Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Much like any Sainsbury's store on the UK high-street, the Sainsbury's Online Store provides much more than just a great range of groceries and award-winning selections of wine.

Where once the Sainsbury's online store was a mere shadow of the Tesco online store, and a limited range of goods combined with a lacklustre website to drive many customers elsewhere, the new Sainsbury's website provides an excellent online shopping experience, with more products than you can shake a shopping trolley at!

However, more than just a great range of products, the new Sainsbury's website provides some great information on all manner of useful subjects. Not least are the useful Sainsbury's recipe guides and wine guides, but there is lots of useful tips and information on a wide range of other products too.

Even though Sainsbury's customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsbury's products are affordable, and of high quality, Sainsbury's has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Bosch PSR 12 Cordless Drill Driver
A compact portable drill/driver and charger in a practical carry case. Bit storage on the tool's body, 10 torque settings and a keyless chuck make the PSR 12 an efficient drill/screwdriver combination. An integrated work light helps with visibility in tight areas, while a soft grip handle, lightweight body and trigger switch control of drill and driving speeds make this a particularly handy tool.

Belkin Home/Office Laptop Power Adapter
When on the move, it can be a hassle to carry multiple power adapters to charge all the electronic gizmos that the modern moving communicator requires to stay in touch with the modern world. With 12 tips included, you can charge your laptop, iPod, Blackberry or almost any other piece of mobile equipment all from one handy power adapter. Please note: due to specific patents and electrical requirements, tips for Apple laptops are not included.

York X101 Cross Trainer
If you're new to the prospects of home exercise, then this compact cross trainer from York is a perfect purchase. Well constructed, it has 8 fitness test programmes for simple and effective exercise routines. A large LCD display shows which work out you are doing and shows four different result functions. Measuring 136 x 65 x 153cm, this black and red cross trainer uses manual magnetic resistance and an adjustable stride length means you can match it to your own natural stride pattern. The maximum user wei

Morphy Richards Accents Traditional Kettle Red
This traditional style stainless steel kettle has been finished in bright red for an eye-catching design. Cool touch handles and a 360 degree cordless base mean this kettle is comfortable for both left and right handed users, while a rapid boil element means you never have to wait long for your cuppa! A water gauge indicator lets you see at a glance how much water is in your kettle, while a safety cut out automatically turns off the kettle should it start to boil dry, which will help to prolong its life.

The Firm Fat Burn Sculpting Ball - 6lb Kit
Burn fat while doing strength training! An all-in-one fitness product that improves your strength and tone, while burning fat to give you a sleek, slender physique. This product comes with a 6lb soft touch green ball and an exclusive DVD fitness programme designed around the Sculpting Ball to burn more fat by targeting your core muscles, the torso, abs and back. Working off this strong foundation makes all your other training more effective.

Bristan Capri Basin Taps
Made from durable brass with a handsome chrome finish, the Bristan Capri Basin Taps set consists of two basin taps: one hot and one cold. Modern looking and attractive, they'll fit in with most bathroom suites. Suitable for high or low pressure systems, these taps have a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valves require only a gentle lift to operate. Bristan Capri Basin Taps carry a 5 year guarantee and work well with most designs in the e

TomTom XL Live IQ Routes Edition UK EU and Ireland
The TomTom XL LIVE IQ Routes Edition is the most fully featured TomTom XL sat nav unit. It has a large, 4.3in widescreen with a simple touchscreen interface. This model features wireless connectivity to a host of extra information, and comes with three months free trial subscription to this TomTom Live service. With TomTom HOME, you can always download more information to your device from your PC or Mac. The TomTom Live lets you connect to real time traffic and safety alerts, find the cheapest petrol stati

Tenn Gents 8 Panel Cycle Shorts Black
Cycling shorts designed to draw moisture away from the body, keep you warm, and support your muscles. These shorts have a range of professional features designed for the active cyclist. Featuring an anatomical design, a flat stitched seam and 8 panel construction, these shorts reduce chafing. An anti-bacterial insert helps keep you healthy, while leg grippers stop the shorts from gathering up as you pedal.

Jamie Oliver Denim Apron
Protect your clothes while cooking with this stylish denim apron by Jamie Oliver. It's very long, so offers good splash protection, features two large front pockets to pop utensils in and has adjustable straps to fit any size wearer.

Red Faction Guerrilla Game for Xbox 360 by THQ
Red Faction Guerrilla takes place in the year 2120, fifty years after the original game. This time you're fighting against your erstwhile allies, the Earth Defence Force (EDF). The challenge is immense... can you meet it? There's no limit to the amount of destruction you can wreak on a building to meet your ends - blast holes in a wall and use your improvised 'entrance' as a means to attack, or simply demolish the entire block with an enemy platoon inside it. Throughout the game, your actions will affect

Toyota 26 Stitch Sewing Machine
Design, make and repair your own clothes, linen and textiles with the Toyota 26 Stitch Sewing Machine. Its ergonomic design is compact, versatile and ideal for keen home tailors. This 26 stitch, twin dial machine has a top loading bobbin, rotary hook and transparent cover. It incorporates an easy upper threading set up and winding system, and has a built-in user guide - Quick Adviser - which gives advice, solves general sewing problems and guides the user through setting up the machine using simple illus

Masterplug Performance 1m SCART
This lengthy SCART picks up the slack in more ways than one! Delivering clear, noise free vibrant colours, this 1m SCART cable from Ross reduces interference and improves audio and video signal delivery between DVD, Digital receivers and TVs.

Gordon Ramsay Side Plates Set of 4
This handsome yet simple Gordon Ramsay dinnerware set comprises 4 side plates. As the man himself has explained, "Embossed bands on the rim of the tableware increase in size towards the centre of the plate to draw the eye towards the eating area and enhance the presentation." Royal Doulton's designers, headed by Dik Delaney, worked closely with Gordon Ramsay and his team to research the finer details of presentation and practicality. Now you can have the same restaurant quality tableware in your home as y

Tu Faux Leather Frame 5x7"
Treasure your memories and keep them on display in this Tu Medium Faux Leather Frame. Made from handsome brown faux leather, this medium sized photo frame measures 12cm by 18cm (5x7 inches) and is perfect for bedside, desk or mantelpiece, or can be hung on the wall.

Duracell Plus AAA Batteries Pack of 4
Suitable for all appliances requiring an AAA battery.

Tu Art Deco Jewel Frame 8x10" Silver
This silver finish frame has three diamante studs and two raised metal tapers down the centre of each side for a stylish look. This frame can hold a landscape or portrait picture and is intended to be stood on a shelf rather than hung.

Puzzle Extra - Dolphins
Have fun building a 1000 piece 2-dimensional puzzle that can then be stacked onto the display plinth provided to reveal a secret 3-dimensional image. If putting each of this fun puzzle together isn't enough, once displayed it's possible to paint the front image with the paint applicator provided. Perfect for all dolphin fans! Suitable for children aged 12+.

Sainsbury's Shaggy Chenille Bath Mat Blue
This absorbent bath mat comes in a fun array of colours that will complement any bathroom. Made of 100% cotton, this long pile mat feels soft after a hot bath or shower - a treat for your feet!

Sainsbury's Towel Sage Green
Sainsbury's have created this range of 100% ringspun cotton towels to not only dry your body and hair but to feel soft and comfortable against the skin. They've a weight of 500g per square metre and long loop threads for extra absorbency, while a panel detail runs along each outer edge for extra durability and a neat finish.

Prestige Insignia Stainless Steel 5 Piece Cookware Set
This set includes a 14cm stainless steel milk pan for warming sauces and milk, while rice, vegetables, meat or pasta can be cooked in each of the three different sized stainless steel pans (16, 18 and 20cm) with lids. A 24cm skillet will cater for your frying and sautéing needs and its non-stick interior will make cleaning easy. Each pan has an aluminium base for fast, even heat distribution that eliminates hot spots and reduces the risk of burning. Close-fitting stainless steel lids are included for the

Tu Enamel Frame 4x6" Cream
This Tu metal picture frame is silver plated with a cream enamel pearlised finish. A high shine makes this picture frame a pretty gift or stylish shelf decoration.

Sainsbury's Mains Phone Charger
Handy and versatile, this mobile phone mains charger works with various handsets - perfect for those with numerous phones or when you're travelling with family or friends. Easy to operate, just choose the suitable connector, plug it into the adaptor jack and then plug the device into the bottom of the handset. Suitable for most Nokia, Motorola, Samsung and Sony Ericsson handsets.

Prestige Pro Grip Gadget Set
Access all your essential kitchen gadgets on one handy display stand with this 5 piece set from Prestige. The set includes an ice cream spade, can opener, miracle peeler, pizza cutter and chrome corkscrew - you'll never have to search for an implement again, as they're easy to hand all the time. Made from tough stainless steel and with a heavy, sturdy feel, these gadgets all feature a santoprene thumb grip, which has a longer life span than normal rubber and makes the utensils easier to wield. The can open

Antler Water Resistant MP3 Cover
An MP3 player can often be an expensive piece of equipment. With this water-resistant case from Antler, you can keep it safe whether on the beach, at the pool, boating or camping. An external converter for your headphones means you can listen to it while it is in the case, but a closed seal is still kept around the mp3 player. It has a blue finish and clear windows at the front and the back with a height of 21cm and a width of 13cm. Instructions are included.

Morphy Richards Advanced Electronic Steam Iron
The Morphy Richards Advanced Electronic Steam Iron has a vast array of features to let you get the most out of your laundry with far less fuss than ever before. Morphy Richards's tip technology produces a powerful shot of steam to help you iron the trickiest of items either horizontally or vertically. The anti-scale system prevents the build-up of limescale for great performance that lasts and lasts. The easy view 350ml water tank lets you keep an eye on your water levels while you iron for longer without

Mr Men Mr Tickle
Mr Tickle is used to being the one who makes other people squirm and giggle with his long arms, now you can tickle him back and feel him vibrate as he shouts out wacky phrases. Requires 4 x AA batteries, which are included in the pack. Suitable for children aged 3+.

Rowlinson Gainsborough Gazebo
Create a charming, cosy sanctuary in your garden to escape to, entertain in or just relax in during the summer months. The Rowlinson Gainsborough Gazebo is a six sided structure with a quaint segmented roof and various panel combination options, including open panels, solid panels and latticed sides to encourage climbing plants. Its roomy interior will accommodate a small chair and table set. The natural timber finish will fit with any garden or patio scheme or you could paint the timber if you prefer. Th

Sainsbury's Light Up Roly Bug
Sainsbury's Light Up Roly Bug is a fun, brightly coloured toy for toddlers. The friendly, engaging plastic toy has sturdy wheels, a cheerful face and a pull cord. Roll him along by pulling the cord and watch the flashing lights light up and blink cheerfully. Sainsbury's Light Up Roly Bug requires 2 x AAA batteries (included). Suitable for children aged 12 months and over.

Body Sculpture Vinyl Dumbbell Set 8kg
Strength training builds muscle, raises your metabolism and increases strength. This eight kilogram dumbbell set will have you curling, pressing, squatting and raising your way to physical fitness. The two dumbbells, each weighing 4kg, are finished in gold vinyl. They sit comfortably in the hand and have a soft finish that won't damage a tile or timber floor if dropped.

Cello 19" HD Ready Digital TV/DVD Combo with iPod Dock Black C1973Fipod
Combining smart, stylish looks with useful, innovative functions and solid connectivity, this widescreen TV/DVD player combo also features an iPod dock. HD-ready and with a 19-inch screen, this sleek, piano-black TV also has 1440 x 900 resolution, 16:9 screen format, 700:1 contrast ratio and NICAM stereo, so picture and sound quality are excellent. The iPod dock, located on the top of the set and compatible with most iPods (not Shuffle), not only charges your iPod, but allows you to play your stored music