Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

Verbatim DVD+R Blank Disks Spindle of 50
Verbatim Spindle of 50 DVD+R offers 4.7GB of storage space per disc and 16x write speeds (check compatibility with your drive manufacturer if your writer is less than 8x speed). Verbatim's AZO" technology assures a higher quality, longer lasting write and superior archival performance. Ideal for backups and sharing media and other files, these are compatible with DVD+R recorders and most DVD players. Limited lifetime warranty.

Samsung LE40B650T2 40" Full HD 100Hz Digital LCD TV Black
A brilliantly crisp 40in, full HD television which offers cinematic quality in home entertainment. Along with amazing picture detail and a range of imaging technology, it also integrates internet, photo browsing and Freeview, along with wi-fi connectivity and four HDMI ports. The large screen fits remarkably well in medium sized rooms, and with its full HD resolution (1080p), it offers heightened realism and cinema-like quality to your viewing experience. The TV also displays images at 100Hz, twice that of

Draper 122 Piece Drill Bit and Accessory Kit
This large kit contains a large variety of drill bits and attachments, good for most tasks you'll ever need. All the bits are made from high quality materials. The set contains thin, titanium-coated HSS drill bits, and larger HSS drill bits. Also includes wood boring bits, flat wood bits, and masonry bits, as well as a large range of screw inserts and hex bits. This will probably be all you'll ever need but if you think 122 is too few, check out our 204 piece set.

York B520 Bench with Lat and Curl
One step up from the B500, this B520 bench from York adds a few extra features. In addition to the flat to incline adjustable backrest, this bench also includes lat and curl functionality, and oversized steel uprights for more stability. Rated for 200kg of maximum weight including the user, this bench is ideal for light to medium weights in the home. It folds up to give more room when you're not using it, perfect for a small exercise area. It has height adjustable foam rollers for ankle support in either a

Yamaha PSRE323 Portable Electronic Keyboard
Introduce yourself and your family to the art of creating music. Perfect for beginners and professionals alike, the Yamaha PSRE323 Portable Electronic Keyboard is a simple to learn electric piano with a built in teaching programme and a new design and feature layout for easy play and use. The PSRE323 has 61 full size, touch sensitive keys and 32 note polyphony and plays 482 sounds (including panel voices, Xglite voices, 12 drum kits and sound effects) in 106 different styles. It boasts 106 one touch settin

Vax Swift 1800W Upright 3L Vacuum Cleaner
The Vax Swift 1800W Upright 3L Vacuum Cleaner is an ideal vacuuming solution for any environment. This upright vacuum cleaner is lightweight and easy to manoeuvre, with castors and a carry handle. With 1800W of power, it is suitable for vacuuming all carpet types. With an antibacterial HEPA filter, it's a great relief for allergy sufferers, while the carbon filtration additive helps to neutralise pet odours. It also features an automatic carpet height adjuster, making it suitable for all carpet piles, and

Braun LS5100 Silk and Soft Battery Ladyshave Pink
This Braun Battery Powered Ladyshave features a number of innovations specifically designed to make the process easier, quicker and more efficient. It has a floating foil shaver which hugs the skin and moves to follow the curves of your body, allowing it to remain in contact with your body the whole time. EasyGlide technology spreads out the pressure very evenly, reducing irritation. An integrated long hair trimmer allows you to trim any longer hair, either to style it or in preparation for shaving. Option

Norfolk Extending Dining Table
Manufactured from solid, sustainably sourced pine, the Norfolk Extending Dining Table is a twin pedestal table that extends to comfortably seat up to 6 people. Finished with an antique stain and lacquer, its oval shape and leg detail give it a traditional look. Pine's even grain, warm colouring, unique knots and amazing durability make it the perfect material for creating simple, contemporary style dining tables and chairs, and with age and use it just keeps on mellowing and improving. The Norfolk Dining Table ha

Kenwood Smoothie Maker
You can have smoothies on tap with this shiny chrome-effect smoothie maker by Kenwood. With two speed settings and a pulse function it's up to you exactly how pureed you like your fruit cocktail to be. A tap at the base of the mixing jug means you can distribute fresh mixed fruit without any sticky spills or leaks. A recipe card is included to inspire your blending possibilities, and with a glass crushing option you can mix up tasty cocktails! A 360 degree spatula stick makes sure your smoothie is fully bl

Abbey 6 Drawer Tall Boy
Narrower than the 4 drawer chest, the Abbey 6 Drawer Tall Boy fits into spaces where its broader brother can't, while providing plenty of storage. Made from solid sustainably sourced pine, stained an attractive mellow brown, with solid wood handles, it features bevelled edges to the drawer fronts and top to create a stylish piece of furniture that matches the rest of the Abbey range of bedroom furniture. Self-assembly is required and note that it is your responsibility to ensure that any products you

Brabantia Steel Storage Canisters Set of 3
These polished stainless steel canisters are designed to house tea, coffee, sugar, rice, couscous or other dry consumables. A perspex window at the front gives a flash of the contents inside which lets you know at a glance what you're looking for and also looks stylish if stored on a kitchen work-top. Flavour-tight click on lids keep food fresher for longer and lock in flavour. Made from corrosion-resistant materials, these canisters are durable and come with a 10 year guarantee.

Metronic 320GB Set Top Box and Digital Video Recorder
Television viewing perfection. If you have an analogue television and want to access the high quality world of digital television, this set top Digital Video Recorder (DVR) will let you tune into Freeview's 40+ channels, and even pause and rewind live TV. You can record two channels at the same time, so you never have to miss your favourite programmes - especially good for sport! The 320GB hard drive will let you record hours and hours of TV before you need to delete old recordings. The player offers all

Sainsbury's Black Ink Refill Kit
The Sainsbury's Black Ink Refill Kit can be used to top up most refillable black ink cartridges. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to Comic Relief.

Sony CD-R Blank Disks 10 Pack
A pack of 10 writable CDs suitable for backing up data and making music CDs, with the space for 700MB of data or 80 minutes of music. Writable CDs can only be used for putting data on once, and cannot be rewritten. Suitable for use in CD-R/RW compatible devices, including modern computer CD drives.

Belkin Laptop Cooling Pad Black
If your lap gets a little too hot when you're sat in your PJs browsing the internet, your laptop might be overheating. This cooling pad from Belkin plugs into your computer's USB slot so that you don't need to carry around a power adapter and you won't be making a dent on your electricity bills to keep cool.

Tu Pintuck Panels Duvet Set Pink
Brighten up your bedroom with the Pintuck Panels bedding range. These duvet sets are embellished with an attractive and distinctive pintuck satin panel design, giving your bed a stylish and contemporary look. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases; all feature buttons to seal the duvet cover. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230cm x 220

Mastrad Kitchen Torch
Create perfect crème brûlées, caramelise tart tatins and easily skin tomatoes and peppers with this useful kitchen blow torch from Mastrad with adjustable flame. Stylish in a black and silver, it comes gift boxed and would make a great present for any home cook.

Roary the Racing Car Remote Control Car
Has your son always wanted his own remote control car? This Roary the Racing Car Remote Control Car is a delight and will provide hours of entertainment to your own little race car driver. The remote control has a steering wheel to make driving Roary accurately even easier. Drive him forwards, backwards; turn him left or right and hear him make sounds and speak phrases as he whizzes around. The Roary the Racing Car Remote Control Car requires 4 x AA (3 included) and 2 x AAA (not included). Suitable for c

Bodum Bistro Nouveau Coffee Maker 12 Cup
Bodum's coffee and tea products have made the brand synonymous with style. The Swiss company's products aren't just stylish, they're practical. The Bodum Bistro Nouveau can make up to 12 cups of coffee and is the ideal solution for a big breakfast party or after dinner coffee. Simply designed, exposing much of its clear glass beaker, the Nouveau features a black plastic circular handle and orb plunger handle on its lid. Dishwasher safe. To use, simply use coarse ground coffee, add hot water and stir. Wait

Zebco Umbrella and Shelter
When the unpredictable British weather takes a turn for the worse, this Zebco Nylon storm umbrella and shelter provides 2.2 metres of cover. The shelter is supplied with guy ropes and pegs to help it withstand heavy winds and it is height adjustable. It comes with a protective cloth bag for storage.

Jamie Oliver White Baby Platter
This range of simple and elegant china from Jamie Oliver has been created using quality porcelain that is dishwasher, freezer, oven and microwave safe. This classic and durable plater will look beautiful on any table and serve you well for years to come.

Vax Rapide Deluxe Carpet Washer
Give your home a thorough clean with The Vax Rapide Deluxe Carpet Washer. This lightweight and easily manoeuvrable machine has a rotating brushbar to help lift dirt and stains from carpet and an upholstery tool for sofas and chairs. There's a built-in filter and it's supplied with a bottle of cleaning solution for instant use. This product comes with a 1 year guarantee.

Western Digital 1TB Mybook2 Home Edition External Hard Drive
Store and backup all your important data with the easy-to-use Western Digital My Book Essential Edition hard disk drive. With 1TB worth of storage, there is space to fit up to 285,000 digital photos, 250,000 MP3 songs, 440 hours of DVD quality video or 120 hours of HD video - plenty of space for treasured memories.

Jamie Oliver White All Rounder Bowl 2 pack
This range of simple and elegant china from Jamie Oliver has been created using quality porcelain that is dishwasher, freezer, oven and microwave safe. These classic and durable bowls will look beautiful on any table and serve you well for years to come.

Nigella Lawson Melamine Serving Hands
Renowned chef Nigella Lawson and designer Sebastian Conran have teamed up to design these gorgeous melamine serving hands, perfect for salads or pasta. Finished in a gentle cream shade and sold in a pale yellow and duck egg blue box, these would make a great gift if not a perfect addition to your own kitchen. Dishwasher-safe.

Tomy Thomas Loop Loop
Even the youngest of Thomas fans can enjoy fun and games with their favourite engine with this Thomas Loop Loop from Tomy. A train, rail track, clip on station and two buffers are included in the pack. Simply press Thomas's funnel and watch him follow the path of the track, automatically reversing if he collides with a buffer. The track is easily twisted into a loop shape and Thomas will happily chug around the track making whistle sounds. A push along option is also available. Suitable for children over 1

Peppa Pig Beanie Baby
Fans of the hit children's TV series Peppa Pig will love this huggable Peppa Pig toy from the internationally popular Beanie Babies range. Peppa loves to jump in muddy puddles, dress up and play games. The toy is 20cm tall and has her very own Teddy - everyone knows Peppa takes him everywhere! The Peppa Pig Beanie Baby is suitable for children from birth onward (just remember to remove all tags) and is a fabulous collectable gift for Beanie Baby aficionados. This Beanie Baby is exclusive to the UK. Look o

Thomas Circles Curtains
It's fun to have your favourite characters from the telly or the cinema come alive in your very own bedroom. Brighten up any space with this vibrant 100% cotton, ready-made, 168cm x 137cm curtain set that will make every fan smile. Pack includes a pair of curtains with tie backs. Curtains are machine washable.

Salter Glass Body Analyser Scales
Check your weight with the Salter Glass Body Analyser Scales. The fabulous design means it'll always look great in your bathroom, while its extra slim platform makes it easy to stash away. The LCD digital display ensures total accuracy on the readout every time. This remarkable extra high capacity scale records body fat, hydration level, bone mass and muscle mass for complete fitness information. It has a 10 user memory, so the whole family can use it. The display provides exact measurements, accurate to 1

Triton Etana Satin 8.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built in thermostat which ensures the temperature is kept constant. The Triton Etana Satin 8.5kW Electric Shower has a push start/stop button for ease of use, a power selector and numbered temperature control dial. The power on indicator will let you know when it's working, and there's also an indicator light for low water pressure. The anti-limescale showerhead with 5 spray patterns works like a charm, so