At the Sainsbury's online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsbury's range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsbury's Online Store:

Sainsbury's Home Page Braun Series 340 ShaverTu Pirate CushionMinky Pro WorkstationVerbatim DVD+RW Blank Disks Spindle of 25DeLonghi Rotating Basket FryerSamsung LE26B350 26" HD Ready Digital LCD TV BlackFogarty Silk Soft Microfibre 9 tog DuvetDunlop DDH Stand Golf BagSigma Topline Wireless 15 Function Cycle ComputerTu Faux Silk Curtains GreenLe Creuset 22cm Cast Iron Round Casserole Dish VolcanicIntempo Wooden DAB Radio PG01Falcon Acoustic Guitar PackEquilibrium Kitchen Scales BlueLausanne Regular Sofa NaturalSamsung PS42B430 42" HD Ready Digital Plasma TV BlackJVC Black Gumy Air Cushion EarphonesSanDisk 4GB USB DriveSeagrass Baskets Set of 3TomTom XL IQ Routes Edition UK and IrelandRushbrookes Tumbling Leaves Double Oven Glove BlueTu Projection Alarm ClockTu Dinner Set White 16 PieceDirt Devil 2200W Bagless Vacuum Cleaner Red and SilverChristy Peony CushionJones Bailey Mantle Clock BlackSalter Electronic Bathroom ScalesStainless Steel Bird Nut FeederLight Up Learning PhoneDuracell Ultra AAA Batteries 4 Pack
So, whatever happens to be on your shopping list, Sainsbury's Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Much like any Sainsbury's store on the UK high-street, the Sainsbury's Online Store provides much more than just a great range of groceries and award-winning selections of wine.

Where once the Sainsbury's online store was a mere shadow of the Tesco online store, and a limited range of goods combined with a lacklustre website to drive many customers elsewhere, the new Sainsbury's website provides an excellent online shopping experience, with more products than you can shake a shopping trolley at!

However, more than just a great range of products, the new Sainsbury's website provides some great information on all manner of useful subjects. Not least are the useful Sainsbury's recipe guides and wine guides, but there is lots of useful tips and information on a wide range of other products too.

If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Lausanne Regular Sofa Mocha
The contemporary-styled Lausanne chenille regular sofa is perfect for lounging. It's got a sprung seat and foam-filled bottom cushions for support and comfort, while the rear cushions are fibre-filled and reversible for a longer life. UK-made, this sofa looks great in a wide range of modern decors and offers supreme comfort.

Sainsbury's Colour Ink Refill Kit
The Sainsbury's Colour Ink Refill Kit can be used to top up most refillable colour ink cartridges. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to Comic Relief.

Sainsbury's Tufted Bath Mat Cream
Pure cotton, this 80cm x 50cm pedestal mat is a nice addition to any bathroom. Easy to wash, neutral in design and extremely soft, it has raised cotton tufts making for a striped design that is visual appealing. Matching pedestal mat available. Machine washable at 40ºC.

Mitre Maori Match Rugby Ball - Size 5
Channel the passion and skill of New Zealand's Maori, legendary for their rugby prowess, with this high grip rubber laminate rugby ball by Mitre. The Maori is white with detailing that mimics traditional Maori and Pacific Islander tattoos. At size 5 it is full match size. It inflates using a traditional sports pin.

Tu Tiffany Uplighter
This uplighter is designed to hang from a ceiling fitting, and casts a soft warm glow from its amber and cream glass. The maximum wattage lightbulb that can be used in conjunction with it is 60W.

Sony DVD+R Blank Disks 10 Pack
A pack of 10 writable DVDs suitable for backing up data, MP4 videos and images, with space for 4.7GB of data and a recording length of 120 minutes. Writable DVDs can only be used for putting data on once, and cannot be rewritten. Suitable for use in DVD-R/RW compatible devices, including modern computer DVD drives and DVD-R recorders.

Epson T0614 Yellow Ink Cartridge
The Epson T0614 Yellow Ink Cartridge is compatible with any Epson printer that takes an Epson T0614 ink cartridge - EPSON Stylus D68PE and EPSON Stylus D88/D88PE. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

Dyson DC24 All Floors Upright Vacuum Cleaner
Dyson vacuum cleaners are known for their high-quality design and excellent, long-lasting suction technology. The Dyson DC24 All Floors Upright Vacuum Cleaner is light enough to carry, has a ball for easy movement and an onboard caddy containing a combination brush and crevice tool.

Ecoiffier Cleaning Trolley with Vacuum
An integrated cleaning trolley and vacuum cleaner complete with useful tools. Lets little people imagine themselves as a master cleaner! Bold colours will brighten up any cleaning session, even if it is imaginary! Suitable for children over 18 months.

Bosch PST 680E Jigsaw
This variable-speed jigsaw features a quick release mechanism for changing blades and a blower for keeping the cutting face clear of dust. The base plate is adjustable, with notches marked at 0°, 22.5° and 45° for making perfect mitre cuts. The machine has on-board storage for two blades, a blade cover to protect the user from flying chips, and can be attached to a vacuum cleaner to remove sawdust.

Polar Gear Mini Ice Packs Pack of 3
Keep food cooler and fresher for longer by adding ice packs to your lunch box or bag on top of the food (cold travels downwards!). Polar Gear's soft mini ice packs are completely safe and non-toxic, made in the UK and every batch of water used to make them is bacteria tested. Each pack contains water and a minimal amount of chlorine to keep it fresh - less than is used in swimming pools. Polar Gear Mini Ice Packs are sold in packs of 3.

Cool Cardz Design Studio
Make your own high quality laminated cards with this safe and mess free laminating machine. Perfect for making invitations, gift tags, bookmarks and even cards to swap with friends. Cool Cardz comes in a funky case perfect for creativity on the go. The set contains a card design studio, 20 Cool Cardz, 20 Cool Cardz laminating sheets, four ink stamps, ink pad, three sticker sheets, glitter pen, black pen, clear pouch to store your Cool Cardz in, instruction sheet and creative ideas leaflet. It's fun, easy a

Russell Hobbs 26cm Cast Aluminium Frying Pan Black
If you find yourself in a sticky situation when wondering what to cook for dinner, you can be confident that this frying pan, with a non-stick coating, will prevent food from sticking and be east to clean too. The soft touch detachable handle gives you a firmer grip, stays cool and packs away neatly when the pan is ready to put away. Russell Hobbs' induction base ensures rapid heating - satisfying your hunger quicker. Dishwasher safe and suitable for all hob types.

Tu Silver-banded Wine Glasses Set of 4
These beautiful, clear wine glasses with silver band rims are perfect for red wine. Sold in a gift box, they'd make a lovely housewarming, engagement or wedding present. The Tu Set of 4 Silver-banded Wine Glasses is recommended hand-wash only.

Puzzle Extra - Egyptian
Have fun building a 1000 piece 2-dimensional puzzle that can then be stacked onto the display plinth provided to reveal a secret 3-dimensional image. If putting each of this fun puzzle together isn't enough, once displayed it's possible to paint the front image with the paint applicator provided. Perfect for fans of all things Egyptian! Suitable for children aged 12+.

Sony Walkman® NWZ-W202 2GB Wearable MP3 Player Pink
A complete departure from the traditional design of MP3 players, this highly portable device actually builds the MP3 player into the headphones. They clip together for storage, but when in use, it's simply a pair of sporty, vibrant pink and silver earphones. Perfect for an active lifestyle, this design completely does away with the traditional cable tangle that is a feature of other MP3 players. The earphones themselves have 13.5mm Sony EX drivers for amazing sound quality and powerful bass, which is unusu

Homedics Ceramic Tile Electronic Scale
Check your weight with the Homedics Ceramic Tile Electronic Bathroom Scale. The classical design of grey slate means it'll always look great in your bathroom, while its extra slim platform makes it easy to stash away. The LCD digital display ensures total accuracy on the readout every time. The display provides exact measurements, accurate to 100g or 0.2lbs, and you can choose whether to be weighed in stones, kilos or pounds. The scale also has carpet feet to ensure accuracy on any surface. The auto zero a

Gatsby Pair of Faux Leather Upholstered Dining Chairs
Manufactured from solid, sustainably sourced beech with a dark stain, these Gatsby Dining Chairs are upholstered, seat and back, in comfortable faux leather for a luxury dining experience. The chairs are sold in a pair and will match beautifully with the Gatsby Dining Table, Sideboard and any other pieces in the stylish, elegant Gatsby range. The Gatsby Pair of Faux Leather Upholstered Dining Chairs is guaranteed by the manufacturer for 1 year. It is your responsibility to ensure that any products you order will

Samsung LE26B350 26" HD Ready Digital LCD TV Black
A 26 inch LCD TV with a space-age design and HD ready resolution so you can enjoy ordinary standard definition programming as well as the beautiful crystal clarity of HD. Two HDMI inputs lets you connect a Blu-ray player or games console. A DVI port lets you connect up a PC too if you like. A built-in digital tuner connects to Freeview without an extra set-top box, bringing you many benefits such as on-screen programme guide, parental locks and a sleep timer. Dolby Digital sound will captivate you, maki

Tefal Aquatimer Steamer
Healthy eating begins with the right equipment, and the Tefal Aquatimer Steamer is ideal. Stylish and attractive in black and chrome, it's an appliance you'll be proud to display in your kitchen. The steamer has 2 tiers with fixed grids and transparent walls so you can keep an eye on the water level at all times. The total capacity of 6 litres is plenty for preparing large or small meals, and the 60 minute mechanical timer means you can switch it on and go about your business without having to keep checkin

Tu Chocolate Cotton Ribbed Placemats
These Tu Chocolate Cotton Ribbed Placemats are not only a highly attractive addition to your dining table, they will also protect the surface from spills, scratches and other damage that occurs through wear and use. At 48cm long and 35cm wide, these 100% cotton placemats will fit neatly around most dining tables, providing a surface for plates and cutlery. The roughened appearance of the fabric lends a rustic touch to your dining area. Machine washable at 30°C.

Bodum Kenya Coffee Maker 8 Cup
Bodum's coffee and tea products have made the brand synonymous with style. The Swiss company's products aren't just stylish, they're practical. The Bodum Kenya Coffee Maker can make up to 8 cups of coffee and is the ideal solution for a big breakfast party or after dinner coffee. Beautifully designed with oval windows and dishwasher safe. To use, simply use coarse ground coffee, add hot water and stir. Wait 4 minutes, press and enjoy for an excellent cup of coffee.

Different by Design Bath Mat Zinc
Made of 100% cotton, the low twist yarn design makes this 50x80cm bath mat a soft cushion for the feet. Great for smaller bathrooms, this design is compact and can easily be dried over the side of the tub. It also has the option to tumble dry to retain its softness. Machine washable at 40Cº.

Prolux Medium Square Shower Screen
The Prolux Medium Square Shower Screen is all you need to turn your bath into a shower cubicle. The screen is manufactured from high quality glass with polished silver effect aluminium fittings. Ideal for any bathroom, the rectangular screen can be fitted easily to the bathroom wall beside the shower to keep water in the bath where it belongs. The pack includes all fittings and instructions, and the integrated towel rail is a handy additional feature. Elegant and functional, the screen will complement any

D and T Brushed Brass Single Gang Light Switch
Bring a subtle, stylish touch to your home's light fittings with this brushed brass wall switch, which is manufactured to the highest quality and safety standards.

Samsung U5 2GB MP3 Player Black
This neat little MP3 player from Samsung is the perfect companion for the active person. It's small, and simply connects to your PC via the integrated USB plug. It's perfect for any active activity, where a larger MP3 player may bounce around and become distracting. Available in a range of colours, this is the black version. It has a small OLED screen to view song titles or artist names - the OLED gives a great range of viewing angles. The little screen will even display album artwork. A fitness function l

Tu Medium Depth Baking Tray with Rack Black
A high quality baking tray, made of steel and covered in enamel for durability at high temperatures. It also comes with an optional stainless steel rack to suspend some foods above the base - perfect for letting the heat of your oven completely surround your food. It also lets fat drip away into the base, leaving you with a healthier meal. It's made to last and has smooth edges. It's dishwasher safe for ease of use.

Sainsbury's Epson T061 4-Ink Cartridge Multipack
The Sainsbury's Epson T061 4-Ink Cartridge Multipack contains 1 black, 1 magenta, 1 cyan and 1 yellow ink cartridge, compatible with any Epson printer that takes an Epson T061 ink cartridge. They are suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for

Kenwood Traditional Kettle Stainless Steel
This stainless steel kettle by Kenwood has all the look of a traditional kettle, but without the need to heat it on the hob. Plugged into the mains it has a rapid boil element, so you only have to wait seconds for it to boil and what's more, it does this almost silently! Suitable for left or right handed users, the easy grip handle and 360 degree base means the kettle can be lifted or put down at any angle. A water window makes it easy to see how much liquid is inside and a boil dry safety cut out will prot

In the Night Garden Cotton Curtains
Curtains stop draughts, keep light out and provide privacy, not to mention helping to decorate a room, which is why this pair of ready made bright and sunny In The Night Garden curtains are great for a kid's bedroom. Machine washable and suitable for the tumble drier, sticky finger-prints can be easily washed away, curtains dried and re-hung all before bedtime! A pencil pleat gives them a neat ripple effect both when open or drawn. Can be cut to fit. 100% cotton. W168cm x L137cm.