Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsburys is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsburys has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsburys is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

Genoa Large Sofa Mink Bruno
Add a touch of luxury to your sitting room with the Genoa range. This large two seater sofa has upholstered arms and fibre-filled back cushioning that yields and counters to your body making it a perfect pace to relax. The sprung seat and foam-filled seating cushions provide firm support and stitching detail throughout lends a neat finish.

Tomy Pop Up Pirate Treasure Island
This fun pirate inspired game from Tomy is suitable for children aged 4 upwards. Six barrels and a selection of gold looking coins are set around pirate infested waters. Players must collect six coins without disturbing the pop-up pirate! The neat box would make this an ideal gift for friends or family. Requires no batteries so it's immediately ready to use time and time again.

Touch 2G Crystal Case
A clear case for your iPod touch, 2nd generation. Protect it from scratches and the wear and tear of daily use.

Dora the Explorer Trike with Parent Pole
Build up your child's confidence and independence with this Dora the Explorer Trike. Start out using the detachable parent pole for security and safety, then remove it once your child feels ready to ride alone. The three-wheeler's bright and colourful design will delight young adventurers, and the rear tipper bucket is a handy storage space for toys or other baggage - factor in the detachable handlebar carry bag and there's more room than you'll ever need for extras! The strong, robust tubular steel frame

Corner Linen Bin Seagrass
This attractive seagrass linen bin has been cleverly designed with a right angled side to fit snugly into a corner. Inside is a removable cotton liner to keep the contents ventilated and fresh and it has a hinged lid for easy access.

Wooden Frame and Rattan 2 Drawer Unit White
A 2 drawer unit has a bright white painted finish. Small enough to sit discreetly under a dressing table or shelf, this drawer set is the perfect storage solution for beauty and grooming products and stray odds and ends in the bathroom or bedroom. Requires some self assembly, easy to follow instructions are included in the pack.

Hannah Montana Guitar
Young Hannah Montana fans may choose to follow in her footsteps and become stars themselves, having hours of fun with the Hannah Montana Guitar. The hit Disney series inspires all its fans to musical greatness! Kids can play along to 8 different beats in 8 different instrument styles. This guitar lets them play along to 8 different rhythms and 8 guitar styles to keep kids entertained for hours. It's got a real whammy bar for rock star effects and an embroidered shoulder strap like Hannah's own guitar! Use

Different by Design Jacquard Stripe Duvet Set White
A classic white duvet and pillowcase set comprising a duvet cover and two pillowcases. They feature a pin stripe design that gives it a subtle regency style. Button fastening. Poly/cotton mix. Machine wash at 40°C

Danica Hemstitch Ivory Napkins
Dine in style with Danica Hemstitch Ivory Napkins made from 100% cotton. Machine washable.

Beto Alloy Track Pump with Gauge
A must have for anyone doing a lot of cycling and can't afford to waste time inflating tyres. This incredibly sturdy pump has an oversized alloy shaft for efficient pumping - more air per stroke to save time. It has a gauge so you can get just the right pressure. Together with moulded handles for comfort, and a study steel base plate for strength, this bike pump is both fast and reliable. It also has a collapsible tripod, so it can stand up on its own. It is compatible with Schrader and Presta valves.

Easy Karaoke R&B Classics
Beat the recession by organising a fun karaoke night in! Easy Karaoke R&B Classics is a set featuring loads of hit rhythm and blues tracks - some of them the all time favourites of karaoke fundamentalists the world over! For use with any of the Easy Karaoke players available from Sainsbury's!

Tu Satin Square Quilt Black
Perfect for snuggling up in luxury in your own living room, this quilted faux satin throw is silky soft, cosy and fashionable. In classic, glossy black, it will go with just about any colour scheme and is fully machine washable. Use this throw for extra warmth in bed, as a lap rug while in front of the TV - the possibilities are endless.

PGA Tour Putter Return Mat
Awaiting your putt at the end of a six foot artificial grass green is the battery powered putt returner, which rolls a successful putt back to your feet for another attempt. The angled green also features a bunker and water hazard to swallow an off target putt, and the putting surface has a foam backing that adds to its longevity. It's perfect for the home or office to get you ready for the weekend, or to entertain a frustrated golfer on a rainy day.

Rowlinson Harrow Arbour
Create a beautiful, relaxing sanctuary in your garden with this handsome Rowlinson Harrow Arbour. An arbour is the perfect setting for picnics, gatherings or simply somewhere quiet for a read or enjoying the fresh air. The classical influenced design gives the structure an old world feel, while the wrought iron sides and back panel insert add an elegant touch. Made from sustainably sourced timber and wrought iron, this attractive arbour is pressure treated for longevity and hardiness. The natural timber finish wil

Wasgij Mystery 4 - Live Entertainment
This 1000 piece puzzle is for serious jigsaw fans. Wasgij, which spells jigsaw backwards, has created a topsy-turvy game whose finished image is not the one shown on the box! Expect frustration and a lot of fun as this challenging game for children aged 12+ starts to take shape. The picture on the front of the box gives a clue as to the final picture you must piece together. The perfect game for training your brain, encouraging team-work or entertaining yourself during cosy days inside.

Dartington Spark Small Tumblers Drinking Glasses 2 Pack
Dartington Crystal has been a glass and crystal manufacturer since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. What makes the Spark range special is the swirling ridge pattern around the base of the glass giving a cutting-edge, modern look to the design. Handmade, these are showpieces for any table. Exclusively designed by Hilary Green.

Salter Silver Glass Kitchen Scales
The Salter Silver Glass Kitchen Scale has a hygienic, easy to clean platform of toughened glass with metallic fittings. It is designed so you simply place whatever you want to weigh directly on the platform, or use it with a bowl (not supplied). The scale automatically adjusts for use with most bowls or containers and has an easy to read digital LCD display. The Salter Silver Glass Kitchen Scale is designed for easy storage, and its heavy-duty mechanism can take on any weighing job up to 5kg (11lb). Best o

Tu Black and White Striped Apron, Double Oven Glove and Tea Towel Set
Get cooking in style with this great Tu Apron, Double Oven Glove and Tea Towel Set. The set consists of two tea towels (one flat and one waffle), an apron and a double oven glove, in matching black and white stripes. All the components are made of 100% cotton (except the oven glove's polyester stuffing) and are machine washable. The apron and flat tea towel can be tumble dried. The apron has lengthy straps, so one size fits all. The oven glove fits both hands at once for lifting heavy casseroles or trays o

Sainsbury's Fair Trade Bath Mat Cream
Sainsbury's is committed to supporting a sustainable cotton industry, and by using 100% Fair Trade cotton in this range it is supporting small-scale cotton farmers by paying them a fair and equal price.

Sony Headphone Replacement Ear Buds
Sony headphone ear pieces can be replaced should one (or both) be lost or damaged. These Ear Buds for Sony in-ear headphones are compact and comfortable for every day use. The pack includes a small, a medium and a large pair to suit your individual ear size.

Tu Embroidered Bed in a Bag Duck Egg
This clever set contains everything you need to make your bed look beautiful. A duvet cover, two pillowcases, a cushion cover and satin bed runner will give your bedroom a complete transformation. The easy-care cotton mix pillowcases and duvet cover are decorated with pretty appliqued satin flowers and delicate embroidery, the satin runner and cushion cover similarly have appliqued flowers in white, which ties the set together perfectly. The satin runner is quilted and soft to touch making an attractive f

Philips Sonicare Brush Head Single Pack
Replacement head pack for Sonicare electric toothbrushes.

Braun 790 Foil Shaver
Braun's 790 Foil Shaver offers a wide array of features designed to give you the closest shave possible, with comfort and ease. The dual foil system is designed with slimmer foils to shave in hard to reach places, while the foils themselves have a unique, non-uniform structure which helps to shave every hair, no matter what direction it is lying. An integrated trimmer works to cut longer hairs if you need. The whole shaver head is flexible, following the contours of your face, making sure you don't miss a

Lilbourne Large Sofa Bed Chocolate
Ideal for putting up occasional overnight guests, this UK-made Lilbourne large sofa bed turns from somewhere to sit into somewhere to sleep in moments. It's got a sprung seat topped with foam cushions, which ensures long-lasting comfort and the removable back cushions are hollow fibre filled, making this sofa a lovely place to relax. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. As this product is made to order, please note that it is excluded from ou

Nicky Clarke Desired 2000W Professional AC Hair Straightener
The Nicky Clarke Desired Professional Hair Straightener features ceramic floating plates, which help create long lasting, perfectly straight hair. They've got variable heat settings up to a maximum of 230C and as they're multi voltage they're ideal for use abroad. In addition the cord swivels, it's got a cool tip and auto-shut off - in short, the desired travelling companion.

Genoa Chair Natural Bruno
Add a touch of luxury to your sitting room with the Genoa range. This comfortable chair has upholstered arms and fibre-filled back cushioning that yields and counters to your body making it a perfect pace to relax. The sprung seat and foam-filled seating cushions provide firm support and stitching detail throughout lends a neat finish. Four wooden feet raise the chair just slightly off the ground, so protecting its underside from damage. All the cushions are reversible to extend their life and the entire so

Tu Faux Leather Tablemat and Coaster Chocolate 4 Pack
Four durable, faux leather table mats and coasters, with neat stitching detail. These can be wiped clean with a damp cloth. Heat resistant up to 90°C, not suitable for items taken directly from the hob.

Bosch TDA2622GB Steam Iron
This Bosch iron has every feature you need to produce smart looking clothes, has 2000W of power and looks sleek and stylish. It's finished in an eye catching white and green, and boasts a steam jet delivering up to 80g of steam per minute and a variable steam selector, as well as an anti-drip valve on the generous 290ml water tank. To make filling easier, it comes with a water beaker that will eradicate spillage. The soleplate is treated to help the iron glide over your clothes, and it will stay that way f

Circle of Love A Loving Anniversary
A white porcelain figurine of a man and woman in smooth, white tapered form. Designed by Kim Lawrence for Circle of Love to portray love and intimacy, this ornament would make a wonderful anniversary gift.

Ross Performance Composite Audio Video (AV) Cable 1.5m
Connect stereo audio and video outputs from DVD, VCR, satellite receiver or games consoles to you television.